Home

Ads Marketplace

Design of a marketplace where serves as a bridge betweed ad buyers and sellers

Role

User Experience Manager
I designed the initial concepts and helped drive design direction on the project, while delegating ux tasks to my resource.

Project Summary

The marketplace web portal is service that links ad buyers and ad sellers. This is a one of a kind product in ad buying space. It helps shorten a lengthy traditional ad buying process, which could take weeks; by enabling the buyer to search and buy ad inventory instantly.

Traditional ad Buyer Flow

The flow illustrates the numerous steps involved Ad Buying process.

Marketplace shortened the time spent in the back and forth between an ad buyer + seller.
A seller could connect to the marketplace system and have it reflect their most up to date inventory. In the same way a buyer would be able to shop based on the available inventory and buy a package instantly.